While I agree with some reviewers that other books have advanced the state of the art in negotiation, GTY is the base upon which most good books build. When paired with The Power of a Positive No, GTY gives readers a solid foundation in principled negotiations.
I have personally used the concepts in these two books to net thousands of dollars from salary increases and tenant negotiations alone. And I can do it while holding my head up high, knowing that my negotiations are equitable and don't rely on sleaze tactics.Get more detail about Getting to Yes.
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